ABC’s broadcast of the American Music Awards could not outperform NBC’s football coverage, even though the annual awards show pulled its largest audience in seven years.
The AMAs averaged 14.2 million viewers over the three-hour broadcast, an improvement of 2 million viewers from a year ago and the best numbers the show has averaged since 2002. However, NBC’s coverage of the Chicago Bears-Philadelphia Eagles gridiron contest averaged 14.6 million viewers to give NBC the win in total viewers and the 18-to-49 demographic…
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